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2007

ELSA (Shenzhen) Technology Inc. established Beijing Office in China.
Launched all new product line ? ELSA Wisdom Epee series Workstation Barebone products and ELSA Motherboard products.
Become HP Workstation products Sales Partner in Asia Pacific market.
Won ¡°The Top 10 IT Brand Award in 2007 ? VGA Card¡± held by Zhongguancun Computer Festival in Beijing, China.
Won the first place award of ¡°Consumer¡¯s Best Choice of Brand in 2007 ? VGA Card¡± of ¡°NOVA Channel Award¡± held by NOVA Info Magazine in Taiwan.
Won ¡°The Reader¡¯s Best Choice of Brand in 2007 ? VGA Card¡± held by ¡°PCDIY!¡± magazine in Taiwan.

2006

ELSA (Shenzhen) Technology Inc. established in Shenzhen, China.
Won ¡°The Top 10 IT Brand Award in 2006 ? VGA Card¡± held by Zhongguancun Computer Festival in Beijing, China.
Won the first place award of ¡°Consumer¡¯s Best Choice of Brand in 2006 ? VGA Card¡± of ¡°NOVA Channel Award¡± held by NOVA Info Magazine in Taiwan.
Won ¡°The Reader¡¯s Best Choice of Brand in 2006 ? VGA Card¡± held by ¡°PCDIY!¡± magazine in Taiwan.

2005

Won ¡°The Top 10 IT Brand Award in 2005 ? VGA Card¡± held by Zhongguancun Computer Festival in Beijing, China.
Won the first place award of ¡°Consumer¡¯s Best Choice of Brand in 2005 ? VGA Card¡± of ¡°NOVA Channel Award¡± held by NOVA Info Magazine in Taiwan.
Won ¡°The Reader¡¯s Best Choice of Brand in 2005 ? VGA Card¡± held by ¡°PCDIY!¡± magazine in Taiwan.

2004

Launched all new product line ? ELSAVISION series multimedia products.
Won the first place award of ¡°Consumer¡¯s Best Choice of Brand in 2004 ? VGA Card¡± of ¡°NOVA Channel Award¡± held by NOVA Info Magazine in Taiwan.
Won ¡°The Reader¡¯s Best Choice of Brand in 2004 ? VGA Card¡± held by ¡°PCDIY!¡± magazine in Taiwan.
Won ¡°The Reader¡¯s Best Choice in 2004 Award ? VGA Card¡± held by ¡°PC Magazine¡± in Taiwan.

2003

ELSA Technology Inc. founded as a sales marketing company for Asia Pacific market in Taiwan.
Launched all new product line ? ELSA FALCOX series VGA card.
Become sole agency of ATI FireGL and ATI FireMV professional graphic products in Asia Pacific market.
Won the first place award of ¡°Consumer¡¯s Best Choice of Brand in 2003 ? VGA Card¡± of ¡°NOVA Channel Award¡± held by NOVA Info Magazine in Taiwan.
Won ¡°The Reader¡¯s Best Choice in 2003 Award ? VGA Card¡± held by ¡°PC Magazine¡± in Taiwan.

2002

Won ¡°The Reader¡¯s Best Choice in 2002 Award ? VGA Card¡± held by ¡°PC Magazine¡± in Taiwan.
Won ¡°The Reader¡¯s Best Choice in 2002 Award ? VGA Card¡± held by ¡±POPULAR COMPUTER WEEK¡± in China.

2001

Won ¡°The Reader¡¯s Best Choice in 2001 Award ? VGA Card¡± held by ¡°PC Magazine¡± in Taiwan.
Won ¡°The Reader¡¯s Best Choice in 2001 Award ? VGA Card¡± held by ¡°Microcomputer¡± magazine in China.

2000

ELSA China office established in Beijing.
ELSA Korea office established as a sales company in Seoul.
ELSA GLADIAC Ultra VGA product won the first place award of ¡°The Best Product in 2000 Award ? VGA Card¡± held by ¡°RUN PC!¡± magazine in Taiwan.
Won ¡°The Reader¡¯s Best Choice in 2000 Award ? VGA Card¡± held by ¡°PC Magazine¡± in Taiwan.
Won ¡°The Reader¡¯s Best Choice in 2000 Award ? VGA Card¡± held by ¡°Microcomputer¡± magazine in China.

1999
Total sales revenue for the year reached USD$ 227Million and the average growth rate is more than 50%.
1998

Total sales revenue for the year reached USD$ 150Million.
ELSA Asia, Inc. transformed into a subsidiary of ELSA as a sales company in Taiwan.
More European subsidiary established in France, Belgium, Italy and United Kingdom.

1997
ELSA Japan, Inc. established in Tokyo.
1996

ELSA Asia, Inc. established as a sales company in Taiwan.
Work with ELSA¡¯s first international OEM partner, Compaq.

1995
ISO 9001 certified.
1991
ELSA Asia office established as a procurement center in Taiwan.
1989
The first overseas subsidiary, ELSA America, Inc., established.
1988
First ELSA Modem released.
1986
Merged Beisch Elektronik.
1982

The first accelerated graphics board released by Beisch Elektronik.

1980
ELSA founded in Aachen, Germany.
   
 
ELSA's History     
 

For more than 20 years now, ELSA has been developing, producing and marketing PC peripheral equipment for computer graphics and data communications. We have emerged from an intensely competitive environment in Germany to take a leading position in almost all of the market segments covered by our company as a result of this consistency in our orientation.

Our products enjoy worldwide acclaim and are successfully marketed in Asia and Europe. ELSA emerged from its roots at the well accepted Technical University of Aachen in 1980.

We not only benefit from this central location at the heart of Taipei, but also from the steady stream of highly qualified engineers from this internationally renowned university. Short development cycles and innovative products based on ATI and nVidia core technology remain the cornerstones of our continued growth.

Our greatest hope, however, is that you will experience at first hand the characteristics that set ELSA apart in your cooperation with us - our commitment to products which fulfill the highest performance and quality demands, comprehensive service and long-term partnerships based on mutual trust. That is our mission. We fight for your rights.

 
ELSA International     
 

Our presence on international markets is one of the major factors which will determine our future growth. Our presence in Taipei (Taiwan), Seoul (Korea), Shenzhen (China) and Beijing (China) play a key role in the development of international markets with their support in regions that are vital to our industry.

We regard the European and Asia as decisive markets not only with regard to procurement, but also for future sales and services. Therefore we have been expanding our sales network and we are currently successful in the distribution business for graphics and multimedia products.

ELSA Technology in Germany completes the goal of securing a pan-European presence for ELSA complete product range. ELSA expects to increase its support and services significantly. The existing and new relationships with distribution partners will also strengthened through the presence.

 
ELSA's Business Units        
 

In the past, we firmly established our position with products for the professional high-end user. Today, we also cater to discriminating home users. ELSA is thus one of the few companies developing and marketing complete product families from the entry level to high-end solutions.

The advantage for the customer: one-stop shopping for graphics and multimedia requirements. Purchasers of our value-oriented entry-level products also profit from our experience with cutting-edge technology. Based on both leading technology vendors, ATI and nVidia, we are able to offer a wide range of various computer graphics products. No matter what you prefer, the customer always gets what he want out of one hand.

Uncompromising technical quality, ergonomics, high stability, performance and ease of use are standard features of all ELSA products. With our Service program, we also offer a wide range of services, detailed multilingual documentation, pre-purchase advisory services and product support at no additional fee.

In order to address the widely differing requirements of home users, multimedia enthusiasts and professionals, we have divided the product lines once again into individual business units directly in the heart of the technology hotbed, in Germany and Taiwan . As the link between the markets and the company, the business units are responsible for developing attractive product and marketing strategies tailored to the users within the given market segment in their respective regions.

 
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